For publicity, the PMC had printed and distributed almost 4 lakh pamphlets and took the help of social and print media. Due to the poor response received, they also extended the deadline for submission of applications.
Now, the department is seeking an additional Rs 5 lakh for publicity through radio. The proposal has been put forth to the standing committee. Analysing the poor response, Suresh Jagtap, head of the department, said. “We didn’t get a good response from the public despite publicity through print media advertisements. We only got 82 applications in different categories, which include NGOs and individual households.“
The PMC has set up an expert committee to evaluate the process in a transparent manner. Officers, experts, representatives from the media and eminent organisations will be evaluating the entries. The award will be announced on September 27 and the winners felicitated on October 2.
The competition includes the solid waste management system, public cleanliness, toilets and a maintenance category in which citizens have to initiate different innovative ways to keep the city clean.
Source : Mirror